BARRY HURLEY ASSOCIATES LIMITED
Delivering outstanding results by creating extra value in the downturn

ISSUES AND CHALLENGES

Most industries are facing their toughest challenge in decades; demand destruction, the credit crunch and over supply
As we go towards the pit of the recession the key question is; who will survive the downturn and be fit enough to take advantage of the next upturn?
Reviewing and updating Strategy and Business plans are essential for survival; many projects are off track and action plans/timelines need resetting
Standing still is not an option and will lead to organisational and personal decline

THE BENEFITS OF USING BARRY HURLEY ASSOCIATES

Senior Executive with BP and INEOS with broad and innovative commercial skills
Extensive knowledge in Oil/Petrochemicals, Manufacturing, Business Development
Experience in Major Projects, Alternative Energy, Transportation and Procurement
Results focussed with ability to turn strategy into action plans that deliver performance
Has a natural ability with people and teams to engage and drive change
Associates with financial, legal, analytical/modelling and project experience

HOW DO WE MAKE IT WORK

Initial 3-6 day review with outline Action Plan
Working closely with your management team
Reviewing existing performance through site visits and data analysis
Preparing a set of improvement options
Assisting with implementation during the crucial change period
Ongoing performance reviews

SERVICES

Negotiation, M&A and Commercial                      Getting projects back on track
Problem solving/troubleshooting                           Commercial contract reviews
Application of Industry knowledge                 Business Planning, strategy into action
Strategic Reviews, including project appraisal                 Business development
Organisational Reviews; capability, performance, change and transition

BACKGROUND

20 years in senior commercial/business roles in BP and INEOS
Excellent negotiator/deal maker e.g. share sales ($50 m) and asset acquisition (€300 m)
Widely experienced in M&A deals; commercial, merger task force and integration
Developed strategy in 2006 for INEOS Olefins to double EBITDA in 5 years to €500 m
In 2007 managed plan process and on plan delivery of €300 m EBITDA
Reputation in the industry as a great relationship manager who delivers win-win results
Track record of infectious enthusiasm in building and developing top performing teams

FURTHER INFORMATION

Barry Hurley, 37 Ruden Way, Epsom Downs, Surrey KT17 3LL
Tel: +44 1737 373810 Mob: +44 7774708268 E-mail: barry@barryhurley-associates.co.uk